There are a number of good sites out there that will list your property for a small fee, or there are even free classified sites you can try.Do some research yourself by going in to the various search engines Yahoo, Google, MSN etc and type in different combinations of phrases that prospective holidays makers may use, such as "holiday rental Calabria, summer rentals Calabria " .
Google is by far the most popular resource for search, I always like to change the area by taking away the .co.uk and adding different regional variations IE if I think Ireland would be a useful market to target, check who appears at the top of http://www.google.ie/ or Russia www.google.ru , google.com (sorry if this is obvious).
Also note that Google will generally have a "sponsored links" area at the top or down the right hand side column. This mean companies have paid to be featured there, bear in mind that advertisers in these areas can rotate or disappear for a while and if you include your property with them, it may not be visible consistently.
http://www.holidaylettings.co.uk/ http://www.rent-holiday-homes.com/ are popular sites, have a look through them and get a feel for how they work. I would however encourage you to do your own research, as outlined above.
Tips on Listing
- Good clear photos are a must, make sure your property looks immaculate in the pictures (this is obvious but you would be surprised!) often you will need to resize your images - I use http://www.drpic.com/ it is free and easy to use.
- Honest, accurate and compelling descriptions (don´t embellish)
- A bulletpoint list of benefits